Sudz & Socks DIRT Dad Scholarship Fund Drive


For the first time! Mustache Man Pint Glasses!
Plus, each DIRT logo sock style (3 pairs-assorted sizes) in a Socks and Sudz bundle!
Only 10 are available for a limited time! The proceeds will fund a mini-scholarship for a deserving child of a member of your DIRT family.
Don’t miss the move and drop your chance to get one of these pint glasses!

A bit about the exciting partnership between Pedal Industries and the DIRT Dad Fund!
Pedal Industries is a US-based cycling outfitter offering a wide range of products from kits to bags to popup tents, all of which can be custom designed. Pedal Industries fabricates everything in their California-based factory, allowing a zero minimum order on every item but socks and gloves. Owner Todd Brown’s goal is to keep developing new and exciting products and try to improve them.
When you order from the Pedal Industries DIRT Dad Fund Store, every custom item will ship to your door in 4 to 5 weeks, and in-stock items the very next day. Most other brands are 6 to 9 weeks, and the store never closes. A significant portion of the sales will directly support the DIRT Dad Fund.
Pedal Industries are best known for their Race day bags (see picture below). They’re an innovative way to always have what you need for a ride. The bags come in three sizes and have dedicated labeled pockets with additional room to add your own.
- The CLASSIC is 16.5x10x11—It’s great for a single day!
- The XL is 20x13x13.5—The XL comes with padded, backpack-style straps. Perfect for a multi-day event or full-face helmet and pads.
- The PRO—Same as the XL with two additional pockets. One pocket is on the bottom for wet/dirty gear that’s big enough for a wetsuit and includes a giant Ziploc bag. The other pocket is inside the shoe panel and holds three water bottles.
We’ve also added men’s and women’s road kits and MTB jerseys to the store, as well as an awesome tech tee and hoodie for after your ride.
We are in the final stages of prototyping a custom base layer with the same fabric as the tech tee that will be perfect for indoor specialists.
Their in-house designer will make the possibility for design innovations and one-offs a realistic and timely possibility.
The good folks at Pedal Industries are super excited to partner with the DIRT Dad Fund, support the mission, and want to help in any way they can.